About Fortry The Label

Our story

Inspired by the urban vibe, empowered by the boho style and a rocky attitude, Fortry The Label is driven by the desire to build a day-to-day strong wardrobe with a little seductive touch. We offer unique designs for women who wish to embrace self-love and feel confident.

At Fortry The Label, we easily mix qualitative fabrics you can wear all year long. Think neutral colours, tight or rather loose fits and feminine cuts. On-trend pieces that you’ll want to keep forever. Our collection is an ode to the independent, ambitious woman who enjoys modern glamour and timeless sophistication.

We simply want all women to feel positive, free and fiercely feminine. To be fearless and unstoppable. To truly wear whatever they want, whenever they want.

The spirit behind our brand

Meet our founder, Delphine

I’m a fierce and emotional spirit with a creative soul, born and raised in Belgium and the proud mom of little Jeff. As a free spirit, I’m truly passionate about astrology. I founded Fortry The Label because I wanted to bring my drawings to life. Fashion has always been my passion. After having my own clothing store for years, I wanted to create something for myself.

An ode to my dad, who has always been my hero

“My choice to use Fortry for the brand name is one that I’m very proud of. It’s my last name and I decided to use it as an ode to my dad, who has always been my real hero. He always believed in my power and pushed me to be creative. He wanted me to be happy in everything I do and he always admired my drive to keep going.”

Designed in Belgium,

Made in Europe

We want to produce unique and high-quality collections. We deliberately work with small independent factories in Europe and avoid mass production. For every design, I carefully select and visit each factory personally to ensure the quality of our clothing, but also the respect for the people who make them.

I really want to see the craftsmanship and see to it that the clothes are made with an eye for detail. Specific techniques are used that require the necessary time and attention. The selection for production facilities in Europe is made with respect for craftsmanship, ecological footprint and respect for the people.

Fortry clothing is meant for

Seductive souls

With Fortry clothing, we want to inspire and empower women of all ages and races. It was made for women with a true spirit and drive, who love to rock during the day and be classy at night or for those who like to go for a good combo. 

We encourage women to feel wild at heart and wear whatever they want! Fortry is meant for all souls, which is why we already offer clothing from XS to XL and we will offer more sizes in the near future. We want to create something for everyone, which is why we prefer to use real people and not only focus on XS models.

We like to use

Neutral earth colors

We like to use neutral earth colours like beige, ecru, black, white and prints. All with a rocky attitude. With the choice of fabric we stay true to nature by using as many natural fabrics as possible like cotton and linen that are good for your skin. 

We are recognizable by the use of asymmetrical lines in all collections, from rock style to boho. We launch in smaller collections, each with their own specific atmosphere. From everyday streetwear to beachwear and wedding collections.